

The Art of Innovation: Lessons in Creativity from Ideo
The Art of Innovation: Lessons in Creativity from Ideo
$29.95
IDEO. Kelley, Thomas
Cl. New York, 2000
Book ID: 44867
The design and development firm that brought the world the Apple mouse, Polaroid's I-Zone, the Palm V and hundreds of other cutting edge products reveals the secrets for fostering innovative thinking.
288 pp., B&W illus.