Logotypes & Letterforms: Handlettered Logotypes and Typographic Considerations
Logotypes & Letterforms: Handlettered Logotypes and Typographic Considerations
$65.00
Young, Doyald
Cl. Sherman Oaks, 1993
Book ID: 84817
This 388-page showcase of 169 hand-drawn logos is illustrated with more than 300 pencil sketches to explain the design process. Five chapters focus on commercial logos and four chapters are devoted to logos for academia; Scripts as an important style; Typefaces and alphabets by the author, and a chapter of mixed lettering examples. Topics covered include: basic introduction to typography, logotype design, and font design.
386 pp., B&W illus.
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