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Essentials of Visual Communication

Essentials of Visual Communication

Essentials of Visual Communication

$40.00

Bergstrom, Bo

Pap. London, 2009

Book ID: 80508

The book presents the major disciplines in today's media, and puts the theory into practice, explaining how to achieve and strong communication chain-from strategy and messages to design and influence-to reach the target audience.

240 pp., 480 color and B&W illus.